New Jersey

NJ Online Gaming Revenue in March Reaches $11.9m

There’s good news out of New Jersey since their online gaming revenue increased 15.2% in March. A report released by the New Jersey Division of Gaming Enforcement shows that the state’s 16 licensed internet gaming sites generated $11.9 million, as compared to February’s $10.3 million haul.

Although still lagging behind casino games, New Jersey online poker increased from February by 3.2%, netting $3.2 million in March. While it’d be nice to see this figure be higher, the 3.2% increase does end two consecutive months of declining revenue for NJ internet poker.

Borgata Casinos Continue to Lead Market

As for specifics on the casinos, Borgata continue to lead the market after earning almost $4.4 million in online gaming revenue – a 7.1% increase from February. Caesars are also doing well after collecting about $3.72 million from their internet gaming operation, which is a 10.3% increase. Below you can see a full breakdown of how much money each casino made in March:

  • Borgata/Party – $4,395,734
  • Caesars Interactive/888 – $3,716,873
  • Golden Nugget – $677,746
  • Tropicana/Virgin – $1,895,826
  • Trump Plaza/Betfair – $509,556
  • Trump Taj Mahal/Ultimate Gaming – $682,639

Will NJ Online Gaming Revenue increase again in April?

After predictions from mainstream news outlets that the New Jersey internet gaming market are plateauing, it’s nice to see over 15% growth from the previous month. And we don’t expect the growth to stop any time soon when April’s numbers are released.

First off, the NJ Championship of Online Poker should definitely get some more players on the cyber felt. Also, we assume that the Borgata Spring Open had a positive effect in attracting players to New Jersey, who would also try out the internet poker sites while in the Garden State.

Neteller is now available to players, and this is big because they accept Visa deposits at a high rate. Given that NJ online gamblers’ Visa credit card deposits are being rejected at a 50% rate, Neteller could help this situation immensely. The same goes with the continually improving geolocation issues, which have previously seen many legitimate customers blocked from playing on internet casino and poker sites.

The New Jersey gaming market will peak at some point, but we definitely don’t expect it to be this month.

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